Online searches lead to dental practice appointments: Stay in the loop!
G/O Digital released a whitepaper and infographicduring this week's ADA meeting in San Antonio outlining the "do's and don'ts" for digitally driving SMB growth via SEO, PPC, social media, and mobile marketing.
PEW Research reveals that 72% of people conduct an online search and read reviews before choosing a doctor. With the proper online presence via a solid website, good online reviews, good use of social media, and mobile marketing, dentists can gain from people's digital searches.
ADDITIONAL READING:
Research correlates performance of American dental practices with U.S. recession and recovery
How long does the average person brush? Check out this infographic
Their research reveals that 91% of search results are buried after the first page, so it's important to try to gain a presence on page 1. Over 70% of people are likely to purchase based on social referrals, and 70% of potential patients are influenced by online reviews, so words can either help you or hurt you.
G/O Digital invites you to check out this infographic to learn the top six digital marketing tools that are perfect for dentists, and feel free to share it with your peers. To read their new whitepaper, visit godigitalmarketing.com.
