Convergent Dental Appoints Colby Ledbetter as national vice president of sales
Convergent Dental Inc., a privately held dental device company, today announced that Colby A. Ledbetter has joined the team as national vice president of sales. In this role, Ledbetter will drive all aspects of sales for Convergent Dental’s flagship product, Solea, the first FDA-cleared CO2 9.3-micron dental laser for hard, soft, and osseous tissue procedures. Specifically, Ledbetter will identify and implement all sales goals and strategies, manage the company’s growing sales team, and maintain existing professional relations while identifying new prospects to increase all company sales.
“We are pleased to welcome Colby as a very important member of our sales team,” said Michael Cataldo, CEO of Convergent Dental. “Throughout her career, Colby has garnered rich experience in both the dental and medical industries, and her expertise in these areas will be instrumental as we continue to develop our forthcoming plans. Colby knows our industry inside and out, and her strong leadership and positive influence within the dental arena will be invaluable as Convergent enters the next phase of growth. We look forward to a bright future with Colby.”
Ledbetter brings almost twenty years of sales management experience to her new position. Prior to joining Convergent Dental, she worked with several leading dental and medical companies, including Cefla Medical Solutions, Carestream Dental, Dentsply Tulsa Dental Specialties, and Stryker Orthopaedics, where she created high-performance sales teams, increased revenues, and developed strong business alliances with distributors, clients, and the collaborative industry.
"My entire career has focused on bringing innovative solutions to both medical and dental professionals, and I truly look forward to working with Convergent’s dedicated sales force,” said Ledbetter. “I was immediately attracted by the Solea technology, as well as the strong commitment that [CEO Michael Cataldo] and the entire team have in providing such a high level of personal service to each and every client. I am very fortunate to be joining such a progressive and respected company.”
Editor's note: This article first appeared in the Apex360 e-newsletter. Apex360 is a DentistryIQ partner publication for dental practitioners and members of the dental industry. Its goal is to provide timely dental information and present it in meaningful context, empowering those in the dental space to make better business decisions. Subscribe to the Apex360 e-newsletter here.
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