Dental students taste test prophy paste

Sept. 13, 2024
The taste of prophy paste can have a surprising effect on your bottom line. Dr. Rice explains why.
David R. Rice, DDS, Chief editor

Why worry about how prophy paste tastes anyway?

Because this one—simple—shift in your patient experience will shockingly engage your patients and get them talking about your practice to their friends and family. I see dentists dropping tens of thousands of dollars on marketing every year. I like it … when it delivers 5x ROI.

This is a simple 5x ROI and, just like our taste testers, that ROI begins with some fun in your practice. You can get free samples and see what you love. Just drop a #NEXT in the comments on YouTube and we’ll make it happen.

About the Author

David R. Rice, DDS | Chief editor

Founder of the nation’s largest student and new-dentist community, igniteDDS, David R. Rice, DDS, travels the world speaking, writing, and connecting today’s top young dentists with tomorrow’s most successful dental practices. He is the editorial director of DentistryIQ and leads a team-centered restorative and implant practice in East Amherst, New York. With 27 years of practice in the books, Dr. Rice is trained at the Pankey Institute, the Dawson Academy, Spear Education, and most prolifically at the school of hard knocks. Contact him at [email protected].