CAESY Education Systems, Inc., dentistry's number-one choice for patient education, is celebrating its 10th anniversary.
Technologically, the company has come a long way since its inception in 1993, moving from a stand-alone computer, to CD-ROM, then CD-i, and eventually the DVD platform. Today CAESY also offers a computer network version of their flagship product, CAESY Enterprise on The Edge server.
Prior to starting CAESY Education Systems, President Bob Rondeau, DMD, spent 13 years as a practicing dentist in Albany, Oregon. Liz Rondeau, Vice President and COO, was a former high school biology teacher who co-managed their practice. They developed CAESY to solve their own problem of needing a visual way to quickly, conveniently, and effectively educate their patients about dental health issues.
Initially, when CAESY was being developed, the Rondeaus were forced to rely on outside resources for programming and graphics production. Ultimately they decided to pull everything in-house, hiring a staff of experienced animators, video editors, and computer programmers to continually develop the software.
"We do it all-the programming, the marketing, the mailing," says Liz, who oversees marketing and administration. "We really don't do any outsourcing."
"We are able to produce a superior product by doing everything ourselves," adds Bob. "It gives us more control, and allows us more consistency in what we produce. And as a dentist, I'm there in the trenches with our product development team, altering the product, if necessary, to fit the real needs of dentistry."
Today more than 12,000 dental practitioners use CAESY to solve a myriad of problems ranging from saving time to eliminating repetition to increasing case acceptance. Whenever doctors request a new feature on CAESY, the Rondeaus work to come up with a solution that they can incorporate into the next product update. The computer network version is updated two to three times a year and the DVD version is updated annually