GlaxoSmithKline provides daily dental industry news

Sept. 14, 2005
Dental professionals can now access the latest dental news online at www.dental-professional.com.

With the introduction of "Today's Dental News," GlaxoSmithKline Consumer Healthcare is providing dental professionals with a fresh, convenient way to instantly access the latest industry news through innovative technology now being used on www.dental-professional.com.

"Today's Dental News" utilizes the latest technology to comprehensively search the Internet for information to provide dental practitioners with the most relevant, up-to-date news. "Today's Dental News" features information culled from hundreds of publications, including both consumer-oriented magazines and peer-reviewed journals and is updated twice daily to provide readers with the convenience of going to a single source for news.

"In today's fast-paced world, busy dental professionals may not have time to regularly surf the Web to keep up with what's happening in the industry," says Jari Rouas, Manager, Professional eMarketing, GlaxoSmithKline Consumer Healthcare.

"By embracing the latest technology, we are pleased to be able to provide Dental Professionals with key industry news quickly and easily. 'Today's Dental News' helps them keep up-to-date with relevant developments in dentistry, as well as stay abreast of what their patients are reading."

To simplify locating topics of interest, the content in "Today's Dental News" is sorted into the following four key categories: Oral Health, Esthetic Dentistry, Practice Management and Smoking Cessation.

In addition to up-to-date industry news, www.dental-professional.com provides dental professionals with access to general oral care information, clinical studies, new research and the ability to purchase denture care products online.

Also available are customizable coupons, valuable patient education materials on denture care, dentin hypersensitivity and smoking cessation in English and Spanish, as well as free Sensodyne samples for the dental practice.

To access "Today's Dental News," go to www.dental-professional.com.