AAPD new website

CHICAGO Illinois--The American Academy of Pediatric Dentistry, a leader in children's oral health, has announced launch of a new consumer-based website, www.mychildrensteeth.org.

A resource for parents and caregivers, MyChildrensTeeth.org gathers together AAPD articles and information for the general public in one place.

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Some of parents' most frequently asked questions of pediatric dentists are answered on the site, such as:

* When should I take my child to the dentist for the first check-up?
* What should I use to clean my baby's teeth?
* Are baby teeth really that important to my child?
* How do dental sealants work?
* How safe are dental X-rays?

The AAPD launched the site in order to meet the growing need for evidence-based dental information that gives the up-to-date information on children's oral health directly to consumers.

"One of the primary challenges in dentistry is keeping parents fully informed on good oral health practices, so they can lay down a foundation of oral health that their children can follow all their lives," said AAPD CEO Dr. John S. Rutkauskas.

"This new site will inform parents and caregivers and empower them to start making informed choices for their children as soon as possible, all driven by the best dental science and practices available."

The site provides access to the AAPD's full line of brochures, covering issues such as fluoride, diet and snacking, dental care for infants, toddlers and teens, as well as the importance of regular dental visits. A section on recent pediatric dentistry items in the news, where AAPD members provide important tips and information and address current news stories dealing with children's dental health, is also available.

The same Find a Pediatric Dentist tool that has connected patients and pediatric dentists since the launch of the original AAPD website in 2002 is also available on MyChildrensTeeth.org.

"The Find a Pediatric Dentist tool is consistently one of the most used and most useful features the AAPD provides," Rutkauskas said. "Adding it to this site just makes sense: we can connect parents with the best information and then immediately to our member providers. If you know your zip code, you're just a click away from knowing a pediatric dentist in your area that can treat your child. It really is that easy."

The AAPD launched MyChildrensTeeth.org in conjunction with a website for Pediatric Dentistry Today magazine (www.pediatricdentistrytoday.org), and a redesign of its main site at www.aapd.org.

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